Netflix vs Blockbuster, by Jamie Forestell
In September of 2010, Netflix launched their digital streaming service in Canada. While this was a big step forward, I am still asking myself if $7.99 per month is justified. With the thought of $7.99 being roughly the cost of one movie at Blockbuster or Rogers Video, it would seem like a great idea. I have now been a member since day one, and despite still having an active membership, I am not really sure what keeps me holding on.
- Super Convenient
- Can access on PC/MAC/iPhone/iPad/Apple TV/Wii/Xbox 360/Sony PS3/ Boxee Box(don’t get me started on this one)/ and many more…
- Quality is great, and in most cases HD.
- Unlimited Movies!!
- Content Selection is horrible.
I can not think of any other issues that would make my decision to cancel Netflix easier. For a few examples of poor movie selection see below.
Ok, so the movie selection isn’t the greatest. I decided after the first month that I would remain an active member so the kids could enjoy the content for them. At first there seemed like many titles and they were in heaven with unlimited movies at their fingertips. However after a few weeks, I determined even the content for children was lacklustre.
Hopefully this will give you an idea of the type of selection Netflix Canada has to offer. The issue appears to be licensing, with all the content providers trying to lock up content, and unfortunately I cannot see this changing in the future.
Blockbuster has a $9.99 monthly movie pass right now, which is most likely in response to Netflix coming to Canada. The movie pass works as follows:
- $9.99 per month plus tax
- This movie pass includes unlimited movie rentals for the month of all older movies. (Contacting Blockbuster they confirmed most movies over 8 months old are included)
- This includes titles on DVD and also those that are on Blu-Ray
- Only 1 title can be out a time.
So the only problem is the convenience factor, but for $9.99 per month, and being able to watch the exact movie you had in mind, this seems like a great deal to me.
I would like to see some comments and opinions of other Canadians. If Netflix was $9.99 per month, or even $11.99 per month and offered better content, would this increase your chances of subscribing to Netflix?